White Shirt Experiment

Here is an amazing on-line adventure with some unexpected insight on the universe that surrounds you.

First, a clarification. In order to begin this journey, that will take just a few minutes, you have to play by the rules. The rules, by the way, are very simple, and all you need is just a little self discipline. That's it. Ready?

Clicking on the link below will take you (assuming Java is installed on your machine and is active in your browser) to a page with a small video screen with a green arrow at the bottom. Clicking on the green arrow will launch the movie.

In the short movie you will see a small group of boys and girls wearing black or white shirts that are playing with two balls. Your goal is to count how many times the ball is passed by those wearing white shirts. It's that simple.

Remember, count just the passes of the ball by those wearing white. (Do not run the movie more than once! - remember, self discipline)

Are you ready? Let's go!

Once the movie is over, write down the number of passes you have counted, and continue by moving to step two (No Cheating!)

If you survived this experiment, you can watch other projects from Daniel J. Simons and his experiments in Visual Cognition & Human Performance there.